	AI Legislative Guide
	Thailand
	(Asia Pacific) Firm Tilleke & Gibbins Contributors Athistha (Nop) Chitranukroh Updated 04 Aug 2025
Has specific legislation, final regulations or other formal regulatory guidance addressing the use of AI in your jurisdiction been implemented (vs reliance on existing legislation around IP, cyber, data privacy, etc.)?	No. In May 2025, the Electronic Transactions Development Agency (ETDA) released the draft principles of Thailand’s planned artificial intelligence (AI) law for a one-month public hearing. The draft outlines an approach aimed at mitigating AI-related risks, such as establishing duties for high-risk AI deployers and providers. It also introduces measures to support AI innovation in Thailand, including the use of regulatory sandboxes, allowing the use of personal data originally collected for other purposes to develop AI. These draft principles will form the foundation of future legislation and may be subject to changes during the legislative process. However, there have been no further developments announced since the public hearing in June 2025.
Please provide a short summary of the legislation/regulations/guidance and explain how legislators aim to strike the balance between innovation and regulation.	Not applicable. Although there is still no unified AI law in Thailand, certain specific regulators, e.g., the Bank of Thailand and the Securities and Exchange Commission, have issued AI Guidelines for their regulated operators to comply with.
Which agency regulates the use of AI in your jurisdiction?	AI in Thailand is to be regulated by the Electronic Transactions Development Agency (ETDA).

AI Legislative Guide

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Has specific legislation, final regulations or other formal regulatory guidance addressing the use of AI in your jurisdiction been implemented (vs reliance on existing legislation around IP, cyber, data privacy, etc.)?

No.

In May 2025, the Electronic Transactions Development Agency (ETDA) released the draft principles of Thailand’s planned artificial intelligence (AI) law for a one-month public hearing. The draft outlines an approach aimed at mitigating AI-related risks, such as establishing duties for high-risk AI deployers and providers. It also introduces measures to support AI innovation in Thailand, including the use of regulatory sandboxes, allowing the use of personal data originally collected for other purposes to develop AI. These draft principles will form the foundation of future legislation and may be subject to changes during the legislative process. However, there have been no further developments announced since the public hearing in June 2025.

Please provide a short summary of the legislation/regulations/guidance and explain how legislators aim to strike the balance between innovation and regulation.

Not applicable.

Although there is still no unified AI law in Thailand, certain specific regulators, e.g., the Bank of Thailand and the Securities and Exchange Commission, have issued AI Guidelines for their regulated operators to comply with.

Which agency regulates the use of AI in your jurisdiction?

AI in Thailand is to be regulated by the Electronic Transactions Development Agency (ETDA).