AI Legislative Guide |
|
USA, Utah |
|
|
(United States)
Firm
Ray Quinney & Nebeker P.C.
Contributors
Gavin Reese |
|
| Has specific legislation, final regulations or other formal regulatory guidance addressing the use of AI in your jurisdiction been implemented (vs reliance on existing legislation around IP, cyber, data privacy, etc.)? | Yes. Originally passed in the Utah Legislature as Utah Code §13-70-101 et seq (2024); now codified at Utah Code Ann. §13-72-101 et seq. Regulations relating to the Artificial Intelligence Learning Laboratory Program found in Utah Admin. Code R166-72-1 et seq. |
| Please provide a short summary of the legislation/regulations/guidance and explain how legislators aim to strike the balance between innovation and regulation. | 2024 SB149 Artificial Intelligence Amendments (2024) Disclosure requirements apply to any act administered and enforced by the Utah Division of Consumer Protection, such as telemarketing, charitable solicitations, etc. Disclosure requirements also apply to any person who provides services of a “regulated occupation” as defined in the Act, such as accountants, architects, healthcare professionals, etc. Those providing these types of services must disclose when they are interacting with or looking at material created by AI. Failure to comply could result in fines up to $2500 and civil penalties up to $5000 per violation. The Act also provides a “safe harbor” for participants in the learning laboratory to test AI applications under the Program’s supervision. Regulations R166-72-1 et seq. regarding the Artificial Intelligence Learning Laboratory Program were published on June 1, 2024, with an effective date of July 9, 2024. Other bills passed in 2024:
2025 SB226s02 Artificial Intelligence Consumer Protection Amendments (2025) This bill extends the repeal date of the Artificial Intelligence Policy Act to July 1, 2027. It requires disclosures when generative AI is used in consumer transactions and regulated services. It establishes liability for violations of consumer protection laws involving AI. It grants rulemaking and enforcement authority to the Division of Consumer Protection. Other bills passed in 2025:
Finally, in late 2023, the Utah State Bar issued guidance for the use of ChatGPT. Ethical considerations include the duty of communication and the client’s authority, duty of confidentiality, reasonableness of fees, and duty of competence and supervision. |
| Which agency regulates the use of AI in your jurisdiction? | The Division of Consumer Protection, under the Department of Commerce. |
AI Legislative Guide
USA, Utah
(United States) Firm Ray Quinney & Nebeker P.C.Contributors Gavin Reese
Updated 28 Aug 2025Yes. Originally passed in the Utah Legislature as Utah Code §13-70-101 et seq (2024); now codified at Utah Code Ann. §13-72-101 et seq. Regulations relating to the Artificial Intelligence Learning Laboratory Program found in Utah Admin. Code R166-72-1 et seq.
2024
SB149 Artificial Intelligence Amendments (2024)
Utah enacted the first “generative AI” transparency law, SB149 Artificial Intelligence Amendments, effective May 1, 2024. The law was originally numbered as Utah Code §13-70-101 et seq. This bill established liability for the use of AI that violates consumer protection laws if not properly disclosed. It created the Office of Artificial Intelligence Policy, §13-70-201, within the Department of Commerce. It also established the Artificial Intelligence Learning Laboratory Program to analyze and research AI technologies.
Disclosure requirements apply to any act administered and enforced by the Utah Division of Consumer Protection, such as telemarketing, charitable solicitations, etc. Disclosure requirements also apply to any person who provides services of a “regulated occupation” as defined in the Act, such as accountants, architects, healthcare professionals, etc. Those providing these types of services must disclose when they are interacting with or looking at material created by AI.
Failure to comply could result in fines up to $2500 and civil penalties up to $5000 per violation. The Act also provides a “safe harbor” for participants in the learning laboratory to test AI applications under the Program’s supervision.
Regulations R166-72-1 et seq. regarding the Artificial Intelligence Learning Laboratory Program were published on June 1, 2024, with an effective date of July 9, 2024.
Other bills passed in 2024:
- SB131 Information Technology Act Amendments (2024)
Relates to disclosures and penalties associated with the use of AI. - SB84 Governor’s Office of Economic Opportunity Amendments (2024)
Creates the Innovation in Artificial Intelligence Grant Pilot Program - HB249 Utah Legal Personhood Amendments (2024)
Provides that a governmental entity may not grant or recognize “legal personhood” to AI.
2025
SB226s02 Artificial Intelligence Consumer Protection Amendments (2025)
This bill extends the repeal date of the Artificial Intelligence Policy Act to July 1, 2027. It requires disclosures when generative AI is used in consumer transactions and regulated services. It establishes liability for violations of consumer protection laws involving AI. It grants rulemaking and enforcement authority to the Division of Consumer Protection.
Other bills passed in 2025:
- HB452 Artificial Intelligence Amendments (2025)
This bill enacts the regulation of mental health chatbots that use AI. The Division of Consumer Protection has enforcement authority. - SB180 Law Enforcement Usage of Artificial Intelligence (2025)
Requires law enforcement to have an AI policy. The bill requires a disclaimer on police reports and records if they were created in whole or in part using AI. It also requires certification that the author has read and reviewed the report for accuracy. - SB332 Artificial Intelligence Revisions (2025)
This appears to be a companion bill to SB226, but I would need to listen to the committee hearings and floor debates to confirm that. It extends the repeal date of the Artificial Intelligence Policy Act to July 1, 2027. - SB271 Unauthorized Artificial Intelligence Impersonation Amendments (2025)
This bill modifies provisions relating to the unauthorized use of an individual’s personal identity, including use through AI. It expands the scope of abuse to include unauthorized “commercial use or simulated or artificially recreated personal identities” and prohibits the “distribution of technology designed for unauthorized creation of content using personal identities for commercial purposes.”
Finally, in late 2023, the Utah State Bar issued guidance for the use of ChatGPT. Ethical considerations include the duty of communication and the client’s authority, duty of confidentiality, reasonableness of fees, and duty of competence and supervision.
The Division of Consumer Protection, under the Department of Commerce.